Koncem dubna 2023 se v New Yorku konalo slavnostní předávání cen Clio Awards a byly vyhlášeny kampaně, které letos obdržely Grand Prix.
Soutěž Clio Awards vznikla v roce 1959 jako pocta dosažení velkého úspěchu v oblasti reklamy. Nyní se mezi oceněnými objevují kampaně z celého světa.
Podívejte se, které letos získaly nejvyšší ocenění a sbírejte inspiraci!
Ambient
Grupo Estratégico PAE, Morning After Island, Ogilvy Honduras, Tegucigalpa
Cultural Experiences
Ujjivan Small Finance Bank, Shagun Ka Lifafa, McCann Worldgroup India, Mumbai
Environmental
AB InBev, Corona Plastic Fishing Tournament, We Believers, New York
Events
AB InBev, Corona Plastic Fishing Tournament, We Believers, New York
Experience/Activation
AB InBev, Corona Plastic Fishing Tournament, We Believers, New York
Events
AB InBev, Corona Plastic Fishing Tournament, We Believers, New York
Experience/Activation
AB InBev, Corona Plastic Fishing Tournament, We Believers, New York
Grupo Estratégico PAE, Morning After Island, Ogilvy Honduras, Tegucigalpa
Five Minutes and Over
Clash Of Clans, Clash From The Past, Wieden+Kennedy Portland
National
Eos, Bless Your F*Ing Cooch, Mischief @ No Fixed Address, New York
New Realities
Anheuser Busch Michelob ULTRA, McEnroe vs McEnroe, FCB New York
Print
AnNahar Newspaper, Newspapers Inside The Newspaper Edition, Impact BBDO, Dubai
Product Design
Dot, Dot Pad. The First Smart Tactile Graphics Display, Serviceplan Germany & Serviceplan Korea
Product Innovation
Polycam X UNESCO, Backup Ukraine, Virtue Worldwide
Public Affairs
Grupo Estratégico PAE, Morning After Island, Ogilvy Honduras, Tegucigalpa
Real-Time
Anheuser Busch Michelob ULTRA, McEnroe vs McEnroe, FCB New York
Specific Target Audience
Volkswagen Group France, Inside Jobs, DDB Paris
Use of Talent & Influencers
Magazine Luiza, Lu From Magalu, Ogilvy Brasil, São Paulo
SOS Children's Villages, Chatpat, FCB Chicago
Use of Technology
Dell Technologies & Intel, I Will Always Be Me, VMLY&R New York